Unit 09 · Digital commerce
COMMERCE LAB.
Digital downloads, templates and specialized e-commerce. Created once, sold many times.
1 experiment
1
experiment
dl
downloads
tmpl
templates
What it does
Create once. Sell many.
◭
Digital downloads
Products that deliver themselves and scale without inventory.
∿
Templates
Code and design others can use.
✕
Select e-commerce
Stores for concrete things, not generic ones.
Process
From product to revenue.
01
Create
A product once.
→
02
Publish
A clear sales channel.
→
03
Deliver
Automated.
→
04
Measure
What sells and why.
Questions
Before we start.
Digital things created once: templates, downloads, courses.
Not in the short term; the focus is digital products.